I was hit

The major inhabitants of kumasi and other areas in Ghana patronise and use Appiah Menkah soaps. There are times especially during festive seasons, they make *buy one get one free* and during these times they make a lot sales. Sometimes too, they give out souvenirs like cups, hat, T-shirt and key holders to consumers who buys product to some certain amount.
Although there are wholesalers and retialers that sells their products, their main sales are made by the marketing section of the company which use vans with public address system installed to sell their products in communities. It the use of the door to door sales and their promotions that made me attracted to the use of their products which eventually turned out to be my best choice. There are sometimes that i am affected or disturbed with the noise that the vans produce during sales especially during a tiring days. I think they should place kiosk at vantage points in the communities that sells only their products.
The promotional mix of the products are good with the exception of the *buy one get one free* that they organise during festive seasons that they normally reduces the sizes of the products. The *buy one get one free* makes a lot of sales because during festive seasons soaps are used in divers ways, for examples washing clothes, plates and also bathing as people want appear neat.